INFORMATION PROCESSING DATA pursuant to art. 13 and 14 of EU Reg. 2016/679, "Regulation". 

The Best Group Srl company with registered office in Italy, Via Bruxelles 21 - 76121 Barletta (BT), VAT number 04213200720, the sole owner of the Private vegan ecofriendly brand, is the owner of the processing of your personal data collected through this website www .privatoeco.com ("Site") and will process them in compliance with current legislation and as indicated below. Please read carefully this Privacy Policy which applies to every access to the Site, even regardless of the purchase of the products marketed there. 

We remind you that this Privacy Policy is governed by Italian law and in particular by the Code regarding the protection of personal data (Legislative Decree 30 June 2003 n. 196, the "Code") and by European Regulation n. 2016/679 (the "Regulation") entered into force definitively from 25 May 2018. The Code and the Regulation guarantee that the processing of personal data takes place in compliance with the fundamental rights and freedoms, as well as the dignity of the interested party, with particular reference to confidentiality, personal identity and the right to protection of personal data.

With the exception of browsing data, regulated by the Cookie Policy, the processing of personal data is based on:

•consent provided by the user for the purposes referred to in point b) - with exclusive reference to the Social login - and points d) and e);

•legitimate interest of both Best Group to provide the services of the Site, and of the user himself to navigate correctly on the Site and / or the legitimate interest of Best Group to respond to any requests from customers.

With reference to the previous point 2 (c), the legal basis of the processing indicated therein lies in the fulfillment of the contract and in the obligation to fulfill the pre and post contractual obligations.

It should be noted that, based on the principle of legitimate interest, Best group will be able to contact you in order to offer you services and products similar to those previously purchased by you. It should also be noted that, on the basis of current legislation, this type of contact (so-called "soft spam") does not require the granting of consent. 

You can, however, at any time, request the interruption of treatment and Best Group will provide without delay.

1. Owner of the treatment of personal data. 

Best group Srl, (VAT number 04213200720) with registered office in with registered office in Barletta, via Bruxelles 21 - 76121, Italy is the independent owner of the processing of personal data of users who browse the site, including navigation data, marketing and profiling data as well as data related and related to sales made through the online integrated website and related pre and post sales support activities.

2. Responsible for the protection of personal data. 

Best Group srl has appointed the person responsible for the protection of personal data, who can be contacted at the following email address info@bestgroup.it for any information regarding the processing of your personal data and to exercise the rights illustrated below.

3. Type and purpose of the treatments carried out on the Site - Legal basis of the Treatment. 

Different types of personal data are collected and processed through the Site, applications or direct contact, for different purposes and in different ways. 

We only collect information that is necessary, relevant and adequate for the purpose for which it is provided. 

More precisely, the information we collect includes some or all of the following:

(a) personal data relating to navigation, processed both in order to allow the correct functioning of the Site, and for marketing purposes. In this regard, we invite you to read the "Cookie Policy";

(b) personal data provided voluntarily by the user (such as, for example, the e-mail address, personal data, password provided by completing the "My Account" registration form), or otherwise lawfully acquired on the occasion of the iteration of the site with the user, to meet user requests and offer the services, assistance and information requested about Starter Italia products. 

It should be noted that registration and access via a social profile involve the communication of certain data (including Name, Surname, Email and any other data relating to the user and present on the social network) by the chosen social network and therefore require the acquisition of an explicit permission to be released before logging in, which will allow you to perform actions with the user's account. 

In some cases, social networks request to obtain some feedback and information about the use of the log-in. 

For more information, please refer to the relative privacy documentation on the social network;

(c) the personal data provided by the user as part of the online registration processes on the Site, the sending of product purchase order forms for the conclusion of electronic commerce transactions and interrelationships with users for functional activities and instrumental to the sale, as well as for any necessary pre and post sale assistance;

(d) with the express consent of the user, Best Group srl may process the personal data of the latter for marketing purposes, that is, to send the user (through traditional tools and through telematic tools such as, newsletters, email, sms , mms and smart messages) information and updates on products, sales, promotional campaigns, events and other initiatives promoted by Best Group;

(e) with the express consent of the user, Best Group may also process the personal data of the latter for the purpose of studying consumer habits and choices in order to make the products and initiatives more responsive to tastes and needs of its customers. 

4. How we use the information we collect. 

Only the information necessary for the purpose for which it was collected is processed. We are given the option not to receive marketing communications from us (and consent can be withdrawn at any time). "Unwanted" emails or communications are not sent and data are not shared with anyone else, except to complete the purchase or sale contract.

Personal data are used only for the purposes and legal bases indicated in the following points:

Purposes for processing. 

Legal basis for processing. 

We can use and process personal information where it is necessary to perform a contract and to fulfill and complete the

orders, purchases and other transactions entered into with the writer and for analysis of

contractual performance.

• To register a new customer, create and manage your customer account

and provide services to the user.

• Provide technical product support.

Manage the relationship, including order processing and delivery of the

product or service requested or vice versa with suppliers.

Processing is necessary for

the execution of a contract or for

make an agreement.

• Provide information about our reality and its products and services e

provide newsletters or email updates to the user;

• To inform about special offers and products or services that they might

to interest.

• Understand the flow of traffic on our website and provide

a better website experience and understand our needs customers.

Consent - which can be withdrawn at any time.

• Measure the interest of customers and suppliers and improve our products,

services and the website.

• Provide required information, products or services.

• To fulfill the obligations deriving from any contracts entered into.

• Helping to provide the highest level of customer attention;

• Manage and operate our website - to maintain ours updated and relevant website, to develop our business and to inform our marketing strategy and monitor the way we do

use our website.

• Provide general information on the website and provide our products and


• Ensure that the content of the website is presented in the best possible way


• To display the most significant and relevant advertisements on the site Web.

Processing is necessary for support interests

legitimate commercial in the management of our business. 

Please note that you have the right to object to the processing of personal data made for the our legitimate interest.

That is, the right to object at any time.

For the prevention and detection of fraud, money laundering or others crimes or for the purpose of responding to a binding request by

a public authority or a court.

Treatment is necessary for comply with legal obligations e regulations.

We may have to process personal information to contact the interested party in the event of an urgent security notice.

5. Source of personal data

The personal data collected by Best Group are provided directly by the user (through registration on the Site or as part of the sales process), except for the navigation data referred to in point 2 (a) above and for data collected in registration and access via social profile, as indicated in point 2 (b) above.

6. Study of users' habits and consumption choices. 

As indicated in the previous point 2 (e) and with the express consent of the user, Best Group may process the personal data of the user for the purpose of studying the habits and consumer choices of users in order to make the products and the Best Group initiatives that best meet the tastes and needs of its customers.

With the aid of automated tools, Best Group will process data relating to the value and frequency of purchases (even if the latter were made during the sales period) as well as the type of products purchased over a specific period of time. This study aims to offer customers and users products, services and initiatives that best meet their tastes and needs. It should be noted in this regard that the study of user and customer behavior will take place in a non-invasive way in the personal sphere.

As indicated in point 2 (a) above and with the express consent of the user, Best Group may process the user's personal data, using automated tools, to study cookies in order to verify navigation on the Site and to propose products and services in line with the browsing activity.

7. Methods of processing personal data carried out by Best Group. 

The personal data collected through the Best Group website are processed using mainly IT and telematic methods and tools, adopting the necessary security measures in order to minimize the risks of destruction or loss, even accidental, of the data themselves, of access unauthorized or treatment not allowed or not in accordance with the collection purposes indicated in this Privacy Policy.

However, due to the nature of the online transmission medium, these measures cannot absolutely limit or exclude any risk of unauthorized access or loss of data. 

To this end, it is advisable to periodically check that the computer is equipped with adequate software devices for the protection of the transmission of data on the network, both incoming and outgoing (such as updated antivirus systems) and that the Internet service provider has adopted suitable measures for the security of data transmission over the network (such as firewalls and spam filters).

On www.privatoeco.com every purchase is made in maximum security thanks to the use of the most advanced technological and coding systems (SSL).

8. Mandatory or optional nature of providing data. 

Except for browsing data (the provision and collection of which are regulated by the "Cookie Policy" section of this page), the provision of the personal data collected through the Site to Best Group to meet requests and queries from the users, both for marketing purposes and to study consumer habits and preferences, is free, optional and optional. Failure to provide it does not limit the use of the Site, however it may make it impossible for Best Group to deal with requests for information and questions, or send informative material, updates, newsletters and invitations to Best Group events.

The provision of personal data, in particular personal data, e-mail address, postal address, telephone number and bank details (in case of credit card payments) is necessary with regard to the conclusion of the contract to purchase products through the Site.

On the other hand, some of these data could be indispensable for the supply of other services rendered on the Site and related to the sale (pre and post sale services, such as, for example, the transport service, replacement, etc.) or to fulfill obligations deriving from legal or regulatory provisions (tax compliance and anti-money laundering legislation). 

Failure to provide the data may therefore constitute, as the case may be, a legitimate and justified reason for not executing the contract for the purchase of products on the Online and / or the supply of the services connected to it.

Depending on the case and, where necessary, the mandatory or optional nature of the communication of the data will be indicated from time to time, adding a special character (*) to the mandatory information or only the data necessary for the provision of the services and for the purchase of products on the Site. Failure to indicate optional personal data will not entail any obligation or disadvantage.

9. Categories of recipients of personal data. 

Best Group communicates the personal data of users of the Site only within the limits permitted by law and in accordance with what is indicated below. In addition to what is indicated in the previous point 2 b. (i. e. at Social login), personal data may be known by:

employees and consultants of Best Group, who will operate as persons authorized to process the internal organization of corporate activities;

natural or legal persons who perform for Best Group, as data controllers, specific technical and organizational services connected to the Site (logistics services, IT services and marketing services).

Personal data may also be known by:

third parties, only to execute the contract for the purchase of products on the Site (such as the credit institution for the execution of remote electronic payment services by credit / debit card);

to police forces or to the judicial authority, in accordance with the law and upon formal request by these subjects, or if there are reasonable reasons to believe that the communication of such data is reasonably necessary to investigate, prevent or assume initiatives related to suspected illegal activities or assisting state control and supervisory authorities; defend yourself against any third party complaint or accusation, or protect the security of your website and company; or exercise or protect the rights, property or safety of Best Group, its customers, its employees or any other person.

Your data will not be disclosed and will be transferred abroad only by ensuring adequate levels of protection and safeguard for the protection of the data, in accordance with current legislation.

10. Data retention period

Personal data collected for sales purposes are kept for a period not exceeding 10 years, in compliance with tax and civil legislation. Furthermore, these data can be kept for a further period of time, in order to respect the unlimited guarantee granted to the customer.

The personal data provided for marketing and profiling purposes are kept for the period necessary for the specific treatment and in consideration of the interest shown by the customer to receive updates on products and events organized by Best Group.

11. Rights recognized by the privacy law to the user. 

The user always has the right to obtain confirmation from Best Group of the existence or not of personal data concerning him, even if not yet registered, and their communication in an intelligible form. 

It also has the right to obtain information about the origin of personal data; the purpose and method of treatment; the logic applied in case of treatment carried out with the aid of electronic instruments; the identity of the owner and managers of the treatment; an indication of the subjects or categories of subjects to whom the personal data may be communicated or who may become aware of them as, for example, data processors or persons authorized to process them. The user also has the right to request the updating, correction or, when interested, integration of personal data, cancellation, transformation into anonymous form or blocking of personal data, processed in violation of the law, including those whose retention is unnecessary for the purposes for which the data were collected or subsequently processed; the attestation that the above operations have been brought to the attention, also as regards their content, of those to whom the data have been communicated, except in the case in which this fulfillment proves impossible or involves the use of means manifestly disproportionate to the protected right. The user also has the right to data portability.

The user has, however, the right to object in whole or in part, for legitimate reasons, to the processing of personal data concerning him, even if pertinent to the purpose of the collection, to the processing of personal data concerning him for for the purpose of sending advertising or direct marketing material or for carrying out market research or commercial communication and also has the right to request the limitation of the processing of data concerning you. The right to object may also be exercised specifically, with regard to one or more methods of sending marketing communications. The user also has the right to lodge a complaint with the competent supervisory authority as well as the right to withdraw the consent previously given.

The rights listed above can be exercised by contacting the Data Protection Officer by writing to info@bestgroup.itor by selecting the appropriate category in the online contact form.

12. Updates

The content of this privacy policy may change from time to time, so you may need to check this page occasionally to ensure that you allow information to be shared. Where possible, we will seek direct contact to inform you of any new changes.


Cookies Policy

This site uses cookies to track, anonymously and in aggregate form, the use of the same site by the visitor and to propose content from social media.

Cookies are small files registered on your device. Cookies can be used to determine if a connection has already been made between your device and our pages. Only the cookie stored on your device is identified. No personal data is stored in the "Cookies" folder.

If you use our website, you consent to the use and storage of cookies on your device. It is possible to delete any cookies already present on your device at any time. For more information on how to do this you can refer to the instructions of your browser or device.

The cookies used by this site are of 2 types:

1. Technical cookies, such as google analytics and to track the acceptance of our cookie policy.

2. Third party cookies. They are cookies installed on the visitor's computer by social media embedded in the "social" page of this site. For these, a link to the publisher's policy pages is provided below.

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